Your Privacy Choices

As described in our Privacy Policy, we collect personal information from your interactions with us and our website, including through cookies and similar technologies. We may also share this personal information with third parties, including advertising partners. We do this in order to show you ads on other websites that are more relevant to your interests and for other reasons outlined in our privacy policy.

Sharing of personal information for targeted advertising based on your interaction on different websites may be considered "sales", "sharing", or "targeted advertising" under certain U.S. state privacy laws. Depending on where you live, you may have the right to opt out of these activities. If you would like to exercise this opt-out right, please follow the instructions below.

If you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on where you are, we will treat this as a request to opt-out of activity that may be considered a “sale” or “sharing” of personal information or other uses that may be considered targeted advertising for the device and browser you used to visit our website.

Our Mission

Leave the pavement behind. Find your wild.

Welcome to The Known Pack — a premium outdoor and nature-inspired apparel brand designed in Colorado, built for the people who believe the best moments in life happen when you finally get outside.

We create ultra-soft, garment-dyed Comfort Colors tees, vintage-washed fleece, and nature-inspired gear built around butterflies, wildflowers, botanical art, and the Rocky Mountain landscapes we love. Whether you're a backcountry hiker, a weekend camper, a gardener, or someone who just needs to slow down and breathe fresh air — The Known Pack was created to be the gear you reach for every time you head outside.

Our Story

Born Near the Foothills of the Rockies

Born near the foothills of the Rockies in Highlands Ranch, The Known Pack started with a simple belief: gear should do more than just look good. It should tell a story.

It should remind you of a wildflower meadow in full bloom. A cold morning at the trailhead. The sound of wind through the pines. A fresh start off the grid.

We wanted to create premium, broken-in apparel that feels like an old favorite from the very first wear — pieces that make you want to pack the car, roll the windows down, and see where the dirt road ends.

Wearable Art

For the Nature Lover

Our designs celebrate the natural world — swallowtail butterflies, wildflower fields, lavender, botanical illustrations, and the quiet beauty of the outdoors. These aren't just tees. They're wearable art for the woman who notices the butterflies, tends the garden, and finds peace in nature.

Every design is crafted with care, made to order just for you, and built to be worn for years.

Protecting Our Playgrounds

We don't just explore the wild — we protect it.

10% of every purchase goes directly to trail restoration and park conservation, helping keep the wild meadows, wildflowers, and open spaces we all love accessible for the next generation. When you wear The Known Pack, you're not just wearing something beautiful — you're helping protect the places that inspire it.

How We Give Back

Our Promise

We'll See You Out There

We're here to create premium gear that makes you want to get outside. We care about delivering a flawless experience, backing our products with real support, and outfitting a community of people who share our love for the outdoors and the natural world.

Thank you for being part of the pack. We'll see you out there.

Max

Founder, The Known Pack

Find Your Wild

Explore the collection and find the piece that makes you want to get outside.

Shop the Pack