Premium Design Collection

Wear the seasonof letting go.

A hand-illustrated dandelion releasing its seeds to the wind — drifting into butterflies. A quiet piece for anyone learning to bloom in their own time.

Made to order  ·  Garment-dyed cotton  ·  10% gives back to the trails

NewCollection
Softly Unfolding dandelion and butterfly artwork

Made to Order

Designed in Colorado

Free U.S. Shipping

On every order, always

Fit Guarantee

Wrong size? We'll make it right

10% Gives Back

To Colorado's trails

Gilded Bloom

Wildflowers and a single butterfly, drawn in gold — a quiet ode to the golden season.

The Meaning Behind It

For the golden season of becoming.

A slender stem of cream-and-gold wildflowers climbs the front, a butterfly resting near the top, tiny stars scattered between the leaves — and woven into the center, the words golden season.

Drawn in soft, gilded tones on deep garment-dyed cotton, it's a piece for the warm, golden stretch of a life in bloom — elevated, feminine, and made to be worn for years.

i.

Made to Order

Printed in small batches, just for you — never mass-produced, never wasted.

ii.

Softer Than It Looks

Garment-dyed cotton with a worn-in feel from the very first wear.

iii.

Made to Last

Soft, durable prints that stay vivid and supple, wash after wash.

The Details

Ultra-soft, garment-dyed cotton — substantial yet buttery soft

Relaxed unisex fit — size up for an oversized look

A deep, refined palette: Black, Graphite, Midnight & True Navy

Gilded wildflowers and a butterfly with the “golden season” lettering

Made to order, designed in Colorado

New here? 15% off your first order.

Add code WELCOME15 at checkout. Free U.S. shipping, always.

Pairs Beautifully

Nocturne Bloom Premium Butterfly Botanical Tee Nocturne Bloom
Butterfly Tee
Softly Unfolding Premium Butterfly Tee Softly Unfolding
Premium Butterfly Tee

Top It Off

Add any hat and take 25% off the hat, automatically.

Monarch Washed Cotton Cap Monarch Washed
Cotton Cap
Wildflower Bouquet Embroidered Rope Cap Wildflower Bouquet
Rope Cap

The Premium Design Collection

Quiet, elevated designs on the softest garment-dyed cotton. Explore the full collection.

View More Premium Designs →

Get Outside. Stay Present. Give Back.

The Known Pack

The Known Pack Promise

Wearable Art for the Nature Lover.

Beautiful things from the natural world, on the softest shirt you'll ever own.

🦋

Wearable Nature Art

Swallowtail butterflies, wildflowers, and vintage florals — detailed, hand-finished designs that feel like art you can wear. No logos, no slogans, just beauty from the natural world.

🌸

Ultra-Soft Comfort Colors

Pressed onto premium garment-dyed Comfort Colors canvas that gets softer with every wash. Relaxed, lived-in, and made to be your everyday favorite.

🌿

Gear With a Purpose

Every purchase supports trail restoration and park conservation, helping keep the wild meadows and wildflowers we love blooming for the next generation.

Butterfly & Botanical
Monarch butterfly front and back tee in Blue Jean, garment-dyed cotton with a line-art monarch across the back
Ultra-Soft Feel
Monarch Butterfly Front & Back T-Shirt
Regular price $32.95
Be You Do You For You wildflower tee, botanical butterfly design on garment-dyed cotton
Ultra-Soft Feel
Be You. Do You. For You. Wildflower T-Shirt
Regular price $32.95
Firefly Glow summer night tee, minimalist fireflies on garment-dyed cotton
Ultra-Soft Feel
Firefly Glow Summer Night T-Shirt — Garment-Dyed Cotton
Regular price $32.95
Luna Moth and Moonflowers vintage botanical tee in Washed Denim
-6%
Ultra-Soft Feel
Luna Moth & Moonflowers Botanical T-Shirt
Sale price $32.95
Regular price $35.00
Wild and Free butterfly wildflower tee, swallowtail among wildflowers on garment-dyed cotton
Ultra-Soft Feel
Wild & Free Butterfly Wildflower T-Shirt — Garment-Dyed Cotton
Regular price $32.95
Celestial Sun and Moon wildflower botanical tee with front and back print
-6%
Celestial Sun & Moon Wildflower T-Shirt — Garment-Dyed Cotton
Sale price $32.95
Regular price $35.00
Swallowtail butterfly botanical wildflower tee on garment-dyed cotton
Ultra-Soft Feel
Swallowtail Butterfly Wildflower T-Shirt — Garment-Dyed Cotton
Regular price $32.95
Butterfly Wreath Watercolor T-Shirt
Ultra-Soft Feel
Butterfly Wreath Watercolor T-Shirt
Regular price $32.95
Premium Comfort Colors
Designed in Colorado
Made to Order Just for You
Ultra-Soft Garment-Dyed Cotton
Premium Comfort Colors
Designed in Colorado
Made to Order Just for You
Ultra-Soft Garment-Dyed Cotton
Premium Comfort Colors
Designed in Colorado
Made to Order Just for You
Ultra-Soft Garment-Dyed Cotton
Premium Comfort Colors
Designed in Colorado
Made to Order Just for You
Ultra-Soft Garment-Dyed Cotton
Premium Comfort Colors
Designed in Colorado
Made to Order Just for You
Ultra-Soft Garment-Dyed Cotton
Premium Comfort Colors
Designed in Colorado
Made to Order Just for You
Ultra-Soft Garment-Dyed Cotton

Top It Off

Hats
Wildflower Bouquet Embroidered Rope Cap
-27%
Wildflower Bouquet Embroidered Rope Cap
Sale price $35.00
Regular price $48.00
Retro Sunset — Washed Cotton Cap
-5%
Retro Sunset — Washed Cotton Cap
Sale price $35.00
Regular price $37.00
Monarch Butterfly Washed Cotton Cap
-5%
Monarch Butterfly Washed Cotton Cap
Sale price $35.00
Regular price $37.00
Monarch Meadow Embroidered Trucker Hat
-5%
Monarch Meadow Embroidered Trucker Hat
Sale price $35.00
Regular price $37.00
Golden Butterfly — Embroidered Trucker Hat
-5%
Golden Butterfly — Embroidered Trucker Hat
Sale price $35.00
Regular price $37.00
Bloom Anyway — Embroidered Corduroy Hat
-5%
Bloom Anyway — Embroidered Corduroy Hat
Sale price $35.00
Regular price $37.00
Bee Happy — Embroidered Trucker Hat
-5%
Bee Happy — Embroidered Trucker Hat
Sale price $35.00
Regular price $37.00
Mountains & Wildflowers — Embroidered Corduroy Hat
-10%
Mountains & Wildflowers — Embroidered Corduroy Hat
Sale price $35.00
Regular price $39.00