Premium Design Collection

Wear the seasonof letting go.

A hand-illustrated dandelion releasing its seeds to the wind — drifting into butterflies. A quiet piece for anyone learning to bloom in their own time.

Made to order  ·  Garment-dyed cotton  ·  10% gives back to the trails

NewCollection
Softly Unfolding dandelion and butterfly artwork

Made to Order

Designed in Colorado

Free U.S. Shipping

On every order, always

Fit Guarantee

Wrong size? We'll make it right

10% Gives Back

To Colorado's trails

Quiet Luxury

Pale wildflowers, a drift of butterflies, and a scatter of quiet stars — drawn in gold, and meant to be noticed softly.


The Meaning Behind It

Understated, on purpose.

A slender stem of pale blooms climbs the side, butterflies lifting away from it and a few small stars caught between the leaves — with the words quiet luxury lettered softly alongside.

Drawn in soft gold on garment-dyed cotton, it's a piece that doesn't ask for attention — it earns it. Refined, restrained, and made to be worn for years.



i.

Made to Order

Printed in small batches, just for you — never mass-produced, never wasted.


ii.

Softer Than It Looks

Garment-dyed cotton with a worn-in feel from the very first wear.


iii.

Made to Last

Soft, durable prints that stay vivid and supple, wash after wash.

The Details

Ultra-soft, garment-dyed cotton — substantial yet buttery soft

Relaxed unisex fit — size up for an oversized look

A versatile palette: Black, Navy, Graphite, Chambray, White, Ivory & Butter

Golden botanical with drifting butterflies, celestial marks & “quiet luxury” lettering

Made to order, designed in Colorado

New here? 15% off your first order.

Add code WELCOME15 at checkout. Free U.S. shipping, always.

Pairs Beautifully

Gilded Bloom Premium Botanical Tee Gilded Bloom
Botanical Tee
Nocturne Bloom Premium Butterfly Tee Nocturne Bloom
Butterfly Tee

Top It Off

Add any hat and take 25% off the hat, automatically.

Monarch Washed Cotton Cap Monarch Washed
Cotton Cap
Wildflower Bouquet Embroidered Rope Cap Wildflower Bouquet
Rope Cap

The Premium Design Collection

Quiet, elevated designs on the softest garment-dyed cotton. Explore the full collection.

View More Premium Designs →

Get Outside. Stay Present. Give Back.

The Known Pack

The Known Pack Promise

Wearable Art for the Nature Lover.

Beautiful things from the natural world, on the softest shirt you'll ever own.

🦋

Wearable Nature Art

Swallowtail butterflies, wildflowers, and vintage florals — detailed, hand-finished designs that feel like art you can wear. No logos, no slogans, just beauty from the natural world.

🌸

Ultra-Soft Comfort Colors

Pressed onto premium garment-dyed Comfort Colors canvas that gets softer with every wash. Relaxed, lived-in, and made to be your everyday favorite.

🌿

Gear With a Purpose

Every purchase supports trail restoration and park conservation, helping keep the wild meadows and wildflowers we love blooming for the next generation.

Butterfly & Botanical
Monarch Butterfly Front & Back – Tee
Ultra-Soft Feel
Monarch Butterfly Front & Back – Tee
Regular price $29.95
Be You. Do You. For You. — Wildflower Tee
Ultra-Soft Feel
Be You. Do You. For You. — Wildflower Tee
Regular price $29.95
Luna Moth & Moonflowers - Vintage Botanical Tee
-14%
Ultra-Soft Feel
Luna Moth & Moonflowers - Vintage Botanical Tee
Sale price $29.95
Regular price $35.00
Ultra-Soft Feel
Wild & Free - Butterfly Wildflower Tee
Regular price $29.95
Firefly Glow - Summer Night Tee
-14%
Ultra-Soft Feel
Firefly Glow - Summer Night Tee
Sale price $29.95
Regular price $35.00
Celestial Sun & Moon — Wildflower Botanical Tee
-14%
Celestial Sun & Moon — Wildflower Botanical Tee
Sale price $29.95
Regular price $35.00
Swallowtail Butterfly botanical wildflower tee front view
Ultra-Soft Feel
Swallowtail Butterfly - Botanical Wildflower Tee
Regular price $29.95
Collect Beautiful Moments - Tee
Collect Beautiful Moments - Tee
Regular price $29.95
Premium Comfort Colors
Designed in Colorado
Made to Order Just for You
Ultra-Soft Garment-Dyed Cotton
Premium Comfort Colors
Designed in Colorado
Made to Order Just for You
Ultra-Soft Garment-Dyed Cotton
Premium Comfort Colors
Designed in Colorado
Made to Order Just for You
Ultra-Soft Garment-Dyed Cotton
Premium Comfort Colors
Designed in Colorado
Made to Order Just for You
Ultra-Soft Garment-Dyed Cotton
Premium Comfort Colors
Designed in Colorado
Made to Order Just for You
Ultra-Soft Garment-Dyed Cotton
Premium Comfort Colors
Designed in Colorado
Made to Order Just for You
Ultra-Soft Garment-Dyed Cotton

Top It Off

Hats
Wildflower Bouquet — Embroidered Rope Cap
-27%
Wildflower Bouquet — Embroidered Rope Cap
Sale price $35.00
Regular price $48.00
Retro Sunset — Washed Cotton Cap
-5%
Retro Sunset — Washed Cotton Cap
Sale price $35.00
Regular price $37.00
Monarch — Washed Cotton Cap
-5%
Monarch — Washed Cotton Cap
Sale price $35.00
Regular price $37.00
Monarch Meadow — Embroidered Trucker Hat
-5%
Monarch Meadow — Embroidered Trucker Hat
Sale price $35.00
Regular price $37.00
Golden Butterfly — Embroidered Trucker Hat
-5%
Golden Butterfly — Embroidered Trucker Hat
Sale price $35.00
Regular price $37.00
Bloom Anyway — Embroidered Corduroy Hat
-5%
Bloom Anyway — Embroidered Corduroy Hat
Sale price $35.00
Regular price $37.00
Bee Happy — Embroidered Trucker Hat
-5%
Bee Happy — Embroidered Trucker Hat
Sale price $35.00
Regular price $37.00
Mountains & Wildflowers — Embroidered Corduroy Hat
-10%
Mountains & Wildflowers — Embroidered Corduroy Hat
Sale price $35.00
Regular price $39.00