Press

For editors, gift-guide writers and anyone covering independent makers, birding, gardening or Colorado brands. Everything here may be quoted. Media contact: press@knownpack.com · 1‑877‑749‑0111.

The Known Pack in 50 words

The Known Pack is an independent nature-art apparel studio from Littleton, Colorado. Original field-guide-style illustrations of birds, butterflies and wildflowers are printed on garment-dyed cotton T-shirts and heavyweight sweatshirts, made to order in the USA. No slogans, no logos — just the species, drawn the way a field guide would draw them.

The Known Pack in 150 words

The Known Pack began in 2026 at a kitchen table in Littleton, Colorado, with a designer who kept a list of the birds that visited her grandmother's feeder and a question: why does almost every bird on a sweatshirt look like a cartoon? Anya Kutuzov answers it one species at a time — cardinals, chickadees, western tanagers, Anna's hummingbirds, great blue herons, sandhill cranes — illustrated with the field marks, posture and plant companions a birder would recognise, and printed on garment-dyed Comfort Colors cotton and 9.5 oz fleece. Every piece is made to order in the USA and ships free anywhere in the US, with 30-day returns and a fit guarantee. The range now covers more than 40 bird designs alongside butterflies, wildflowers and botanical work, sold only at knownpack.com. Designed in Colorado. Made to order in the USA. Drawn like a field guide. Worn like a favorite.

Fast facts

  • Company: Known Pack LLC, trading as The Known Pack · Littleton, Colorado · founded 2026
  • Founders: Anya Kutuzov (design and illustration) and Max Kutuzov (operations and customer care)
  • What we make: original nature illustrations on T-shirts, long sleeves, sweatshirts and hoodies; birds, butterflies, wildflowers and botanicals
  • Bird designs: more than 40, including cardinal, black-capped chickadee, American goldfinch, house finch, dark-eyed junco, robin, blue jay, western tanager, painted bunting, Anna's and ruby-throated hummingbird, barn owl, barred owl, great horned owl, great blue heron, great egret, sandhill crane, American kestrel, cedar waxwing, mountain bluebird, roseate spoonbill
  • Garments: T-shirts on Comfort Colors 1717, 6.1 oz 100% ring-spun cotton, garment-dyed · Premium sweatshirts on Comfort Colors 1566, 9.5 oz 80/20 cotton-poly fleece, garment-dyed
  • Sizing: unisex; T-shirts S–4XL, sweatshirts S–3XL
  • Prices: T-shirts from $29.95 · long sleeves from $36.95 · premium sweatshirts from $59.95 · hoodies from $64.95
  • Production and shipping: made to order in the USA in two to five business days; free standard US shipping on every order, no minimum
  • Returns: 30 days; wrong size replaced free
  • Christmas 2026 order cutoff: December 10
  • Where to buy: knownpack.com only

Story angles

Wearing the field guide. A Colorado illustrator is doing for sweatshirts what Peterson and Sibley did for pocket guides: species you can actually identify, with the right plants beside them, and not a word of text on the shirt.

The quiet gift. For the person who can name every bird at the feeder: made-to-order, species-accurate bird apparel that doesn't look like a Christmas sweater on December 26.

Made in Colorado, one order at a time. A two-person studio designing in Littleton and printing on demand in the USA — no warehouse, no overstock, nothing made that nobody ordered.

About the designer

Anya Kutuzov trained in fashion design and spent years watching birds before she drew one for a shirt. Each design starts outdoors in Colorado — a tanager on an aspen, a junco in the asters, two chickadees in a pinecone wreath — and is worked up as an original illustration, then refined and colour-tested on the actual garment-dyed fabric so the print sits right against washed denim, pepper or light green. She names the pieces the way you'd caption a photograph: A Flash of Red, Stay a Little Longer, Summer Has a Red Head. Read more: Our Story.

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Images and permissions

Product photographs, flat lays and artwork details are available for editorial use at no charge. Please credit The Known Pack and link to knownpack.com where possible. Images may not be altered beyond cropping or used to imply endorsement. High-resolution files and logo: email press@knownpack.com and we'll send a folder the same business day.

Samples

We're glad to send samples to editors and gift-guide writers working on a story. Email press@knownpack.com with the outlet, the piece and your size; most requests ship within a week.

Contact

Press: press@knownpack.com
Customer care: hello@knownpack.com · 1‑877‑749‑0111
Known Pack LLC · 2679 W Main St, Unit #560 · Littleton, Colorado 80120 · United States
THE KNOWN PACK is a trademark of Known Pack LLC.

Customer Reviews

Overall rating: 5 / 5 from 69 reviews.

Great quality fabric and quick delivery.

Poppies at Dusk Botanical T-Shirt

Store owner replied: Thank you, Nancy - so glad the poppies made it to you quickly and that the fabric lived up to it. The Comfort Colors cotton only gets softer from here. Please enjoy it! Max, The Known Pack

Love the soft all cotton and the beautiful design! The t-shirt is so comfortable!

Hollyhocks Botanical T-Shirt — Garment-Dyed Cotton

Store owner replied: Thank you, Janette! We love that cotton - it keeps getting softer every wash, so it should only get better from here. Glad you’re enjoying it. Max

It’s a Christmas present for my sister so time will tell.

Wildflower Heart Wreath T-Shirt

Store owner replied: Thank you, Marian! A wildflower wreath is such a beautiful and thoughtful choice for a sister. We hope she absolutely loves it and that it makes her smile!

Honestly, I just really like the message. I overthink a lot, so it’s a nice little reminder to give myself more credit.

Stronger Braver Smarter Daisy T-Shirt

The bay color is really pretty and goes so well with the butterfly and floral design. The artwork has a lot of little details that look even nicer in person. The shirt is soft and comfortable, and the fit is just the way I like it.

Butterfly Graphic Tee — Wings of Jade

I absolutely love this sweatshirt! The butterfly design is beautiful and has such a cool vintage feel. It’s soft, cozy, and comfortable for everyday wear. The relaxed fit and muted colors make it easy to style. Really happy with it!

Vintage Monarch — Butterfly Sweatshirt

I was expecting a men’s size small so it was smaller than expected. The color was a bit different than what I thought but it’s still nice.

Monarch Butterfly Front & Back T-Shirt

Pretty shirt and the bird is even nicer in person. I like the flowers around it and the colors are soft, not too bright. The fit was what I expected.

Painted Bunting T-Shirt — A Song in Color

The sweatshirt has a nice weight to it and feels comfortable without being stiff. The tiger is really detailed and I like how the bamboo and magnolia frame the design. I went with my usual size and it fits roomy.

Tiger, Magnolia & Bamboo Sweatshirt — Garment-Dyed Fleece

My dog brings the pawsitive energy. I mostly bring the treats! The saying made me smile, and it’s just the kind of slightly cheesy dog humor I love.

Dog Mom T-Shirt — Pawsitive Energy

The flowers and hot air balloon are such a pretty combination. A little whimsical, which I love. This one caught my eye right away.

Floral Hot Air Balloon T-Shirt

The butterfly print is really pretty and there are a lot of little details in the flowers. Shirt is soft and comfortable. It looks nice with jeans and I’ve already worn it a few times

Floral Butterfly Wing T-Shirt — Garment-Dyed Cotton

Love the saying on this shirt. Walking with my dog is one of my favorite parts of the day, so it feels very me. A cute design that makes me smile.

Dog Kisses Fix Everything

Bought this for my girlfriend and she really liked it. The blue butterfly is beautiful and the colors look even better in person. She said it’s really comfortable and the relaxed fit works well. Definitely glad I picked this one.

Blue Morpho & Hydrangea Sweatshirt — Garment-Dyed Fleece

Really love the flower bouquet on this one. The little butterflies are a sweet detail, and the whole design feels cheerful without being too much. Just my kind of shirt.

Good-Mood Energy Wildflower Bouquet T-Shirt

Picked this out for my stepmom’s birthday. The wildflowers and little butterflies are so pretty, and the design felt like something she would enjoy. A sweet find that made choosing her gift a little easier.

Wildflower Meadow Butterfly T-Shirt — Garment-Dyed Cotton

Nice quality shirt and the bee/sunflower design is very well done. I ordered the darker color and the artwork shows up really nicely against it. Fits good and the fabric feels substantial.

Bee & Sunflower Crest T-Shirt — Garment-Dyed Cotton

Love this design! The sunflower turning into butterflies is such a pretty touch. It just feels cheerful.

Sunflower Flutter Butterfly T-Shirt

Really like this tee. The Luna moth and moonflower design looks even better in person, and the shirt is comfortable without feeling too heavy. The fit is pretty good and it washes well so far. Definitely a nice addition to my wardrobe.

Luna Moth & Moonflowers Botanical T-Shirt

This has a different look than most of the celestial shirts I’ve seen. I like the folk-art style and all the little details around the sun and moon. The shirt itself is comfortable and the print looks good.

Folk Fauna Celestial Sun & Moon T-Shirt

The front is pretty simple, but the back is what really caught my attention. I like all the little details in the sun, moon, and flowers, and the design has a nice vintage feel to it. The shirt is soft and comfortable, and the fit is relaxed like I expected. The print looks really good in person too.

Celestial Sun & Moon Wildflower T-Shirt — Garment-Dyed Cotton

My daughter received the shirt the other day (I had ordered it for her as a surprise). She loved the color and she loved the texture. (she also loves butterflies). Said it was so soft Thanks.

Butterfly Flutter Watercolor Tee

Store owner replied: Thank you, MaDonna! A surprise gift for a daughter who loves butterflies, that is exactly why we make these. So happy it arrived soft and landed well. Please enjoy. Max

I like the shirt overall. The design looks nice and it’s pretty comfortable, although the fit was a little different than I expected. The material is decent and I’ve worn it a few times already. I’m happy with it.

Be You. Do You. For You. Wildflower T-Shirt

Such a cute and comfortable tee! I love the simple design and the message feels so positive without being over the top. The fabric is soft and it fits really nicely. It’s one of those easy everyday shirts I know I’ll be wearing a lot.

Collect Beautiful Moments Butterfly T-Shirt

Good everyday long sleeve. The fabric has some weight to it but it’s still comfortable for layering. I like the message on this one and the relaxed fit worked well for me.

Where Joy Leads Long Sleeve T-Shirt

Really nice shirt. The design is pretty and I like the message without it feeling too over the top. The fabric is soft and the fit is comfortable and a little relaxed. I got the Chambray color and the flowers and butterflies look really nice against the blue. It’s an easy everyday shirt and I’ve already worn it a few times.

Be You. Do You. For You. Wildflower T-Shirt

Perfect fit color and perfect monarch!

Monarch Butterfly Front & Back – Tee

Store owner replied: Pamela, thank you! This made our whole day. The Monarch is the design that started it all for us, so hearing that the fit, the color, and the butterfly all landed perfectly is everything we hope for. Thank you for supporting our small shop. Max & Anya, The Known Pack

The chambray color is really pretty and goes nicely with the floral design. I like the vintage look of the artwork and the colors are just right, not too bright. The shirt is soft and comfortable, and the fit is relaxed without being too loose. It’s an easy shirt to wear with jeans or shorts.

Sunkissed & Thriving Retro Floral T-Shirt